Ask TrustInsider

A question in plain words. The evidence alongside.

Ask a question about your brand, the workspace, your account or the website. Ask TrustInsider answers with the conclusion first, the chart or table that supports it and the sources to open.

Why it matters

Real questions come in words.

A dashboard answers the questions its builders anticipated. Your team asks other things: why a competitor is recommended, what changed this month, how many credits are left.

With AI assistants, search itself has become a conversation: customers ask in words and get a summary. Ask TrustInsider brings the same gesture into the workspace, on your brand’s data, with evidence next to every sentence.

A smiling marketing manager types a question on his laptop at a kitchen island flooded with morning sun. AI-generated scene.
AI-generated image · Illustrative scene
The same need, asked of a dashboard and in plain words

Three questions a team really asks, read both ways: searching for them among a dashboard’s views and asking them in plain words to Ask TrustInsider.

Searching the dashboardAsking in plain words
A recommended competitorYou open Competitors, filter the period and compare the rows.“Why are they recommending Orbit Audio this month and not us?”
A changeYou compare two periods of the same section.“What has changed since last month?”
Your accountYou open the settings and look for the credits item.“How many credits do I have left this month?”

How it answers

One question, one conclusion, the evidence.

Type in the fixed field at the bottom of the workspace, from any section. The first sentence is the answer; below it come the chart or table that support it and the sources to open.

Ask the way you speak

The assistant knows which section you are in and which brand you are looking at.

Read the conclusion

The answer comes first, without beating about the bush.

Look at the evidence

Embedded panels: AI and search visibility, the brand’s actions.

Move to action

A suggested action becomes a proposal in Actions.

What you can ask

Four areas, one field.

Ask TrustInsider answers about what your account can read: the brand’s results, using the workspace, your account and the public website. Every source says which area it comes from.

The brand’s results

AI and search visibility, mentions and citations from the last thirty days. “How is the brand’s AI visibility doing?”

The workspace

Sections, filters and tools. “Where do I set an alert?”

Your account

Credits, plan, actions, alerts, workflows, integrations, receipts, collections and members. “How many credits do I have available?”

The public website

Plans, prices, method and features. “How do plans and prices work?”

Data and rules

The server decides what counts as data.

The browser only proposes the question and the page context. What to read, which panels to show and the nature of the data are decided by the server, with your session verified on every request.

Every answer declares whether it shows observed data, account data or guidance. Sources are always workspace paths or approved public pages, never addresses chosen by the model. And a question never starts a cost: every paid collection first asks for a quote and your consent.

Who decides what, at every question to Ask TrustInsider

The division of tasks between browser and server when you ask a question: the browser proposes, the server verifies the session and decides reads, panels and the nature of the data.

WhatDecided byWhy
The question and the open pageThe browser, as a proposal.They are context, not permission to read.
What is readThe server, with the verified session.Only what your account can already read.
The panels shownThe server, from its catalogue.Workspace components, never code chosen by the model.
The nature of the dataThe server, for every answer.Observed data, account data or guidance, declared.

When it does not know

If it does not know, it does not guess.

If the information is not in the data it can read, the assistant says so and prepares a support request. It is only sent if you confirm, and you see exactly what is sent.

The support request preview: editable summary, the question, the section and the workspace, the list of what is not sent and the unticked consent box.
Demo data · Northstar Audio

A clear preview

Editable summary, question, section and workspace. The rest of the conversation, analysis data and payment data stay out.

Your consent

The request is only sent with the box ticked. You can correct it or give up.

A person replies

The reply arrives in the workspace and by email; you find every request in the settings.

Analysis context

The context, next to every answer.

Next to the conversation, the Analysis context panel shows workspace, brand, period, coverage and data limits: you always know on what basis the assistant is answering.

Status

Whether monitoring is active, the latest collection and the next one.

Coverage

How many valid answers out of those planned, for which questions and assistants.

Limitations

What the data do not say: a question panel does not represent every conversation in the market.

Frequently asked questions

Questions about Ask TrustInsider.

Short answers to the questions we are asked most often about the assistant: data, costs, languages and what happens when there is no answer.

Which data does Ask TrustInsider answer on?

On the data already collected and authorised in your workspace, your account data, the workspace guide and the public website pages. For brand results it reads the last thirty days.

Does asking a question use credits?

No. A question does not start costs or collections: every paid collection first asks for a quote and your consent.

Do answers show charts and tables?

Yes. The embedded panels are the same components as the workspace sections, such as AI and search visibility or the brand’s actions, with their declared base.

What happens if it cannot answer?

It says so, without guessing, and prepares a support request preview. It is only sent if you tick the consent box; you see what is sent and what is not.

Does Ask TrustInsider replace the dashboard?

No. The dashboard remains usable without chat: the assistant takes you faster to the view, the data and the source you are looking for.

Which languages does it work in?

In Italian, English, French, German and Spanish, the workspace languages.

Related paths

Each feature answers a specific question. From here you move on to related features, to the methodology behind their measures and to help for using them in everyday work.

From question to action

How TrustInsider works in six steps: brand, questions, quote, evidence, page-by-page intervention and a check on the same questions.

Read

Find the right answer

Help with access, credits, collections, integrations and data: guides, FAQs, the site assistant and support requests from your workspace.

Read
Ask TrustInsider: questions and evidence