Explore
Start with a conversation with the assistant or the relevant view.
All features
Measure visibility. Compare brands. Organise improvements.
Choose the tools to see where your brand is found and where it is missing. From AI answers to cited pages, connect each analysis to a content decision.
Your brand · answers and sources
OverviewAnswersSources
The brand is missing: what should you check?
Example question
Which headphones do you recommend for working in a noisy office?
What you read
Example: a customer asks which headphones to choose for work. Open the answer to see whether your brand appears, which competitors are named and which pages are cited. Use this to identify information to clarify on your website.
The next step
Prepare a proposal to update the product page, then repeat the check using the same questions.
Mentions, recommendations and citations describe distinct signals: they are not added together. The denominator includes only valid answers, with the model and collection method stated.
What you get
Your brand, from more perspectives.
Start with AI Visibility to check presence in answers. Choose AI Citations to identify pages used as sources. Explore Google and Bing to check customer searches.
- Mentions: relevant content
- Sentiment: expressed stance
- Topics: experience described
What you get
Choose where to look next.
Use comparisons and sources to select a priority, prepare a plan and record completed work. Repeat the observations available in your workspace to compare results over time.
- Choose the question
- Open the relevant feature
- Examine the interpretation method
Visibility and reputation
Questions change. Context stays.
Choose a feature based on the problem: your brand is missing from AI answers, a source describes the product inaccurately, or a competitor’s page answers the question better. Each analysis helps identify content to check or work to organize.
AI Visibility shows which answers include you; AI Citations lets you trace referenced pages; Google and Bing show collected organic results. Topics and sentiment help you read mentions. The plan brings together the activities the team decides to carry out after the analysis.
| Area | What it observes | Which decision it informs |
|---|---|---|
| AI Intelligence | Descriptions, recommendations and sources in sampled answers. | Which information to check or make more complete. |
| Search Intelligence | Organic presence on Google and Bing under recorded conditions. | Which searches and pages deserve closer examination. |
| Listening | News, conversations and reviews from authorised sources. | Which experiences and topics require attention. |
| AI Reputation Manager | Evidence, hypotheses, priorities and operational proposals. | Which action to review and how to check its outcome. |
A shared workflow
From observation to your team’s work.
A mention or AI answer becomes useful when it helps you decide. Filters, comparisons and plans connect information exploration to responsibility for an action.
Dashboards offer an independent route through the analysis, without requiring every request to be phrased in chat. Your team keeps the origin, version and expiry of material visible. Results are not replaced by a score freely generated by the model: interpretation must follow the definitions of the measures.
Compare
Compare your brand with competitors on consistent terms, including over time.
Act
Connect the proposal to evidence and a defined follow-up check.
Product coverage
Every feature has its sources.
Integrations determine which data can be collected and used. An authorised source does not imply access to every piece of content on that channel.
Full news text, social content, forums and reviews require suitable coverage and rights. Your site properties connect through explicit consent and permissions. When choosing a feature, check which sources it can use, the available period and permitted uses: access, retention and sharing are not equivalent.
- Accessible source
- Available fields and period
- Authorised uses
Related paths
Choose your next step.
Check your brand’s presence, compare results or choose content improvements: continue with the feature you need.
Monitor your brand across sources
Collect relevant brand mentions from enabled sources. Distinguish products and topics to understand which information circulates.
ReadUnderstand how the press portrays your brand
Follow articles about your brand and identify stories that keep circulating.
ReadListen to public conversations
Identify recurring questions, experiences and problems in available public conversations.
ReadInterpret sentiment in context
Distinguish praise and criticism of your brand. Read examples to choose improvements to communication, products or service.
ReadDiscover what builds customer trust
Identify strengths and difficulties emerging from customers’ reported experiences.
ReadDiscover how AI assistants see your brand
Check whether your brand appears in answers to the questions customers ask before choosing.
ReadMeasure AI mentions and recommendations
Identify questions where your brand is mentioned and those where competitors appear.
ReadAnalyse the sources AI cites
Discover which URLs are cited in answers about your brand and category.
ReadUnderstand your presence on Google and Bing
Check search results for your brand and questions related to your products.
ReadCompare your share of conversation
Compare your brand’s share of mentions with competitors. Read topics and sentiment to understand what lies behind the volume.
ReadCompare competitors using consistent data
Compare your brand with alternatives considered by customers. Use answers and sources to identify content to improve.
ReadFind the topics that shape perception
Organise brand content by topic: product, price, delivery, support and other category themes.
ReadUnderstand the experience behind the product
Link feedback to products, variants and services. Identify descriptions to clarify and issues to bring to the product team.
ReadSpot emerging changes
Compare mentions, topics and sentiment over time. Examine periods of change to understand which experiences need attention.
ReadAlerts that explain why they matter
Set thresholds for brand mention counts or negative share. Check the sample and period and enable your personal alerts.
ReadUnderstand a crisis before responding
Bring together sources, updates and open questions when a brand issue emerges.
ReadFrom analysis to practical solutions
Use workspace evidence to prepare improvements to content, communication and service.
ReadPlan, approve and follow actions
Organise team tasks with owners and deadlines. Link the observed problem to the proposed change and completed work.
ReadMeasure whether actions work
Compare observations before and after your team’s changes. Check what changes in answers and decide the next improvement.
ReadReports that explain decisions
Export mentions, sentiment and reviewed topics in a readable report or JSON. Share the period and references to evidence.
ReadPerceived reputation in a public profile
Consult publishable brand information and supporting sources. Check identity, period and profile references.
ReadEvery page to improve, in one sheet.
Organize URLs and tasks in a sheet: check dependencies, results and credits for each step before approving the work.
ReadRepeat an approved process without losing control.
Connect collection, analysis, proposals and review in a versioned workflow: control each step, its results and metered operations.
ReadFrom message to channel, with an informed choice.
Organize messages, creative assets and a calendar for your brand. Compare alternatives and budgets, approve materials and choose available actions.
ReadFind obstacles on the pages that matter.
Check HTTP responses, titles, canonicals, indexing directives and structured data on your pages. Assign fixes and verify what changes.
ReadConsistent product information before distribution.
Import your catalog, check identifiers, prices and variants, approve a version and export it. Match URLs against samples already collected.
ReadGive your offer a page to share.
Build a landing page with benefits and sources, review the preview and publish on TrustInsider. Collect consented contacts and control each version.
Read