User manual

Read the overview: the signal to explore

Find the signal worth exploring without treating the summary as a complete explanation. The overview shows where to look; samples, sources and each area’s detail help you understand what changed.

Section 2

From the summary to its source

The overview brings together available results for your brand. Before comparing two numbers, check that they describe the same period and coverage: otherwise the difference says nothing about your brand.

  1. Read each indicator alongside its observation basis.
  2. Open the area related to the signal you want to understand.
  3. Check the questions, answers or sources behind the summary before proposing a change.
The visibility index tables by platform: for each assistant and engine, the value, the weight, the cases observed and the samples behind it. (fictional brand, demo data)
Demo data · Ilmarde Audio

Section 3

Turn a signal into a useful question

A change suggests where to look. Understanding it requires detailed observations and a consistent comparison; the summary alone does not establish a cause.

The visibility index history with the table of periods open: for each reading, the value, the coverage and the probability of an increase. (fictional brand, demo data)
Demo data · Ilmarde Audio

Related paths

Definitions, FAQs, guides and methodology: from here you reach the material you need to read the results and explain them to your team in the same words.

From question to action

Learn how to use TrustInsider: choose the brand and the questions, read the collected answers, update your content and compare the results.

Read

Find the right answer

Help with access, credits, collections, integrations and data: guides, FAQs, the site assistant and support requests from your workspace.

Read