Use AI visibility: how the brand enters answers

Section 1

Choose which answers to read

You need approved questions and available observations. Assistant, market and topic filters narrow the observations: check them before interpreting a change.

1. Check the panel’s questions and observed period.
2. Select an assistant, market or topic to explore that group.
3. Read the answers and cited sources before formulating a proposal.

Section 2

Distinguish mentions, recommendations and citations

An assistant can mention a brand without recommending it, or cite a page without naming the brand. Read these signals separately alongside their valid-answer basis. None measures a purchase by itself.

Compare periods using comparable questions and coverage. Treat incomplete collections or assistants that did not answer as such rather than as brand absence.

Section 3

Prepare the next observation

To change questions or start a collection, use panel management with an authorised account. Check the question version, country, language and assistants; if there is a cost, read the quote and provide the required consent before starting.

Distinguish answers collected through an API from sessions observed in the assistant’s app. Read the observation type and its limits: they are not interchangeable copies of the same experience.