Recognised
The assistant describes the brand and calls it by name.
Free AI check
Enter your brand name and your website domain: we ask an AI assistant one question and show you what it answers. It is a free check, a first clue before a real measurement.
Free check
Enter your brand name and your website domain. We ask an AI assistant one question and show you the outcome.
The free check
The check asks an AI assistant what it knows about your brand and what it offers. You read its description, without digits, and an outcome in three grades: recognised, vague or unknown.
The assistant describes the brand and calls it by name.
The assistant answers, but without naming the brand clearly.
The assistant states that it does not know the brand, or no usable sentence remains.
Why it matters
When a customer asks an AI assistant for advice, the answer names few brands. If the assistant does not recognise you, it is unlikely to recommend you: knowing how it describes you is the first step to understanding where to act.
An answer usually recommends a few brands, not a page of results to scroll through.
A brand the assistant cannot describe rarely makes it among the recommended ones.
What it is not
An answer changes with the question, the moment and the assistant. That is why the check does not compute a score: it reports what one assistant answered, once, and states it next to the outcome.
The same for every brand, written by us: the visitor enters only the name and the domain.
The outcome concerns the assistant that was asked, not the other assistants or web search.
To follow the brand’s presence over time and across many questions, you need the platform.
Data and confidentiality
We ask for no email or sign-up and do not keep your IP address. We keep only the outcome of the check for seven days, so the same question about the same brand is not repeated.
No email, no IP address and no sign-up to run the check.
The outcome is tied only to brand, domain and language, and after seven days the question is asked again.
Frequently asked questions
Short answers to the most common doubts about the free check: which AI assistant we ask, what the numbers in the answer mean and when it makes sense to repeat the check on your brand.
An AI assistant from Google’s Gemini family, with the configuration we use in the platform. The question does not trigger web search: the answer reflects what the model knows about the brand.
Because a number written by a model cannot be verified with a single question. Sentences that contain digits are removed, and the only numbers on the page are written by our code, such as the date of the check.
Yes. For seven days the same question about the same brand returns the same outcome. To follow how assistants present the brand over time, you need the platform.
Related paths
The free tools give a first reading on a single point. From here you move on to the features that measure it over time, the methodology and the frequently asked questions.
How TrustInsider works in six steps: brand, questions, quote, evidence, page-by-page intervention and a check on the same questions.
ReadHow every TrustInsider measure is built: sampling of AI answers, sources and rights, index calculation and declared limits.
ReadHelp with access, credits, collections, integrations and data: guides, FAQs, the site assistant and support requests from your workspace.
Read